2024 is right around the corner (we can hardly believe it either), and with a new year comes opportunity for fresh hopes, goals and—most important—new trends to try.
While we can’t see into the future with a crystal ball, we’ve done the next best thing: We gathered billions of fashion data points from our always-stylish clients about what they’re most excited to wear in the new year. The result? Our comprehensive 2024 Stitch Fix Style Forecast, which tells us what’s hot on the style scene today—and where trends are headed tomorrow.
So what’s on the rise for the year to come? Scroll on for your sartorial sneak peek of the 4 trends that will be taking closets by storm in 2024.
Revival Style
Ever heard the saying “everything old is new again”? Here’s proof: Y2K styles are back, and going big for 2024. Denim maxi skirts, silver jewelry and ballet flats will be among the aughts-inspired looks you’ll spot this year—and we’re all about it. Another blast from the past we won’t say “bye bye bye” to anytime soon is cargo pants. From laid-back denim takes for a street style vibe, to polished options with slim fits and low-profile pockets, you’ll find just the right pair for your aesthetic.
Texture Play
If you’re looking to level up your look in 2024, this elevated trend is for you. We’re calling it now (and the data agrees)—essential silhouettes will get a luxe lift this year, all thanks to unexpected textures. Prepare your closets for disco-ball-level sequins, sumptuous silks and more tactile delights bound to fancify your everyday style.
When it comes to incorporating standout fabrics into your outfit, the key to making it work is contrast. That’s why our Stylists developed their signature “two texture technique.” Think: silk + faux leather, embroidery + metallics, sequins + denim. It’s an insider tip that makes dipping your toe into this trend a little easier.
Make every day feel like a party (our motto for the new year), by adding a megawatt metallic top to casual jeans for a hit of daytime sparkle. Unexpected fabrics like classic cable knit and sleek satin make a sartorial power couple when worn in classic silhouettes, like a crewneck sweater and tailored trousers. 2024 is the year of taking style risks—just let your Stylist know you’re up for the adventure.
Everyday Vacay
Some say vacation is a state of mind, but if you ask us, it’s an aesthetic. Prepare your OOO style to take off in 2024 (no actual travel required) thanks to the year’s rising coastal-cool styles.
Sun-soaked linens, breezy silhouettes, beachy hues and more vacation-inspired clothes will transport your closet to a dream destination, but you can show them off just about anywhere. Linen wide-leg pants look chic whether you’re on PTO or on the clock, while a billowy sundress is a sure bet for brunch on the beach or in the city. Just add a woven bag and strappy sandals, then set sail into your most stylish year yet.
Stitch Fix Color of the Year 2024: Matcha
Without further ado, our official color of the year is…matcha green! Ranging in hue from light, yellow-green to a deep, forest green, this energizing hue is like a caffeine fix for your closet. Get it while it’s hot in 2024.
The year’s trending color will show up in virtually every silhouette, so however you take your matcha, you can get in on the look. Wake up your wardrobe with a pop-of-green shoulder bag and strappy heeled sandal, or go bold and embrace a head-to-toe monochrome matcha moment. Incorporate different textures and shades (like a silky sage skirt + cozy olive sweater + sleek emerald bag) to keep the look from falling flat.
Book Smart
You’ll want to take notes on this scholarly trend, because it’s heading to the top of the style class of 2024. Plaid-print everything, tailored trousers and polished loafers are among the styles you’ll spot beyond campus grounds. Sporty, varsity jackets are another silhouette that style setters are excited to try.
As for how to wear these smart looks, you’ll ace the Ivy-league aesthetic by pairing a plaid skirt with a rugby striped sweater (extra credit assignment: mix prints). Or, dress down denim with an oversized blazer and classic Mary Janes. However you put your spin on the collegiate-cool look, you’ll get top style marks in 2024.
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Get styled by Stitch Fix for 2024
Let our Stylists help update your closet for the new year with the latest must-try trends. Take your style quiz, schedule a Fix and get ready to receive an array of fresh styles that fit your unique taste. Try on your new outfits in the comfort of your own home. Pay for what you love, and send back the rest. Shipping and returns are always free, and there’s no subscription required. You focus on achieving those new year’s goals, and we’ll make sure you do it in style.
